The SMO or Social Media Optimization is a term that is used to build a social reputation of a website through social media such as Podcasts, Video Blogs, news aggregators (RSS), Blogs, Social Networking Platforms, Networking, etc …
Social networks are Web 2.0 sites which is to make a virtual consciousness and share quality information among its users (B2C or C2C model). These sites are known as sites of authority and are very well ranked by search engines.
Social Media Optimization with building a community around your company or person, it interacts with customers and suppliers, share ideas, prospecting new customers and creates an experience for users.
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Tags: Optimization, SMO, social media, Social Media Optimization, Social networks